Soft triblend · Unisex 8 colors
JSOC SHOP / SPECIAL OPERATIONS CULTURE
FOR THOSE
WHO HAVE THE
GUTS TO TRY.
Independent shirts and hoodies rooted in special operations history and culture. Familiar insignia. Shared language. Everyday wear.
GUTS TO TRY · FROM $42.00Explore the design ↗︎
ROOTED IN SOF CULTUREINDEPENDENT & VETERAN-RUNPRINTED FOR YOUR ORDER
THE CORE COLLECTION
THE MARK. THE STORY. THE LAYER.
Soft triblend · Unisex
Cotton-blend fleece 3 colors
Soft triblend · Unisex
Everyday essentials 13 colors
Cotton-blend fleece 4 colors
CHOOSE HOW IT FEELS
THE RIGHT FABRIC.
YOUR KIND OF FIT.
01 / COTTON
Lightweight. Straightforward.
Combed and ring-spun cotton tees with side seams. A familiar feel for an everyday rotation.
Explore the cotton tee ↗︎02 / TRIBLEND
Soft, with a vintage character.
A lightweight blend of polyester, cotton and rayon. Prints can have a softer appearance; lighter colors may be slightly sheer.
Explore the triblend tee ↗︎03 / FLEECE
A layer for cooler days.
Choose a classic pullover or relaxed full-zip. Each has its own fabric blend, construction and garment measurements.
Compare hoodies ↗︎FIELD NOTES / 00124.04
1980OPERATION EAGLE CLAW
DESERT ONE / IRAN
1980OPERATION EAGLE CLAW
DESERT ONE / IRAN
THE STORY BEHIND THE SHIRT
COURAGE ISN’T
MEASURED ONLY
IN VICTORY.
Operation Eagle Claw ended without rescuing the hostages. Eight American servicemen lost their lives. What followed helped reshape American special operations.
The Guts to Try design remembers the resolve behind the attempt. Read the history, then carry the story forward.
OFF DUTY / JSOC ESSENTIALS
A FAMILIAR MARK.
AN EVERYDAY LAYER.
The JSOC insignia at the chest. An American flag on the right sleeve. A cotton-blend fleece pullover for cool mornings and the drive home.
JSOC Logo Hoodie · From $64.00
Shop the Hoodie ↗︎Explore all hoodies ↗︎THE WORDS. THE HISTORY. THE CONTEXT.
FIELD NOTES.
FIELD NOTES / 01GUTS
TO TRY.↗︎
TO TRY.↗︎
"For Having the Guts to Try"
The story behind the words.
FIELD NOTES / 02THE
MOG MILE.↗︎
MOG MILE.↗︎
The Mogadishu Mile
The history behind an enduring name.
FIELD NOTES / 03THE ONLY
EASY DAY.↗︎
EASY DAY.↗︎
"The Only Easy Day Was Yesterday" — Where It Actually Comes From
A familiar phrase. An origin worth examining.
FIELD NOTES / FROM THE SHOP
THE STORY CONTINUES.
Get the stories behind the designs, notes from the shop, and a first look at what’s next.
Read a story before you join ↗︎Have a reference you’d like us to explain? Suggest a Field Note ↗︎
01 / FIND YOUR FIT
A better fit starts here.
Compare garment measurements with a favorite shirt or hoodie you already own.
View Size Guide ↗︎02 / MADE TO ORDER
Printed when you choose it.
Allow 3–7 business days for production, plus transit. Delivery estimates are on every product page.
Shipping details ↗︎03 / PERSONAL SERVICE
A question before you buy?
Need help with sizing or a delivery date? Get in touch before placing your order.
Contact the shop ↗︎